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[Event Invite] FocusOn: Skills You Need to Control Chaos & Manage Forward

Bernice Parsons, Co-Founder & President of Vertaccount, and Reg Baker, CPA are collaborating to offer a unique service to the SMB market in Hawaii – CFONAV.

They have launched the website ( last July 2017, and have attained new accounts shortly thereafter. Having presented workshops and seminars on various business topics for many years, both Parsons and Baker recognized a big demand for SMBs to have a better grasp of how their accounting reports could be understood and used to improve business operations.

Together they will be presenting a CFO Workshop for the Chamber of Commerce Hawaii. Vertaccount would like to extend this invite to all non-CFOs and those wanting to improve their financial skills or understanding.

Event Name:  FocusOn: Skills You Need to Control Chaos & Manage Forward

Date: September 28, 2017

Time: 3:30 PM – 5:00 PM HST

Location: 1132 Bishop St. Ste 601, Honolulu

Event Description:

During this workshop, you will be introduced to and become familiar with various tools and skills used by CFOs to control and grow their companies.

You will learn:

  • What defines a good financial manager
  • A CFOs value-add to the company
  • How they collaborate and coordinate the various functions of a company such as sales, advertising, and operations
  • How to improve relationships with bankers and investors
  • How to motivate and manage a workforce including sales personnel
  • How to protect company assets and manage liability

Featured Speakers:

Reg Baker, CPA PFS, is a locally and nationally recognized expert on Small and Mid-Sized Businesses (SMB’s). He serves on the national board of directors for the Small Business Administration’s Regulatory Fairness Board and is the Chairman of Region IX which includes California, Arizona, Nevada, Hawaii, Guam and American Samoa. He has over 25 years’ experience both owning small businesses and serving SMB’s and their owners.

Bernice Parsons has over 17 years of experience managing start-up and offshore business process service operations. As President and Co-Founder of Vertaccount, Bernice brings a unique set of expertise to Vertaccount’s clients through the reliable delivery of distributed accounting services. Bernice has overseen extensive outsourcing engagements of various complexities and size. Her knowledge of the intricacies of offshore operations has resulted in a successful record of bridging the back office accounting needs of local businesses with the capabilities of a global accounting team.

Mark Storfer is an experienced business executive having held senior management positions for several high-profile apparel and retail corporations including Liberty House Hawaii, Guess Jeans, Inc. and Bugle Boy Industries, the latter two in Southern California. Mark has been under contract with Hilo Hattie’s since Spring 2008. Mark is also active in several community organizations and professional associations including Immediate Past Chairman of Retail Merchants of Hawaii.

Dailyn Yanagida-Ishii has over 15 years of human resources experience in Hawaii within industries that include retail, utility and higher education.  She specializes in the areas of compensation and benefits which allows her to strategically design total rewards programs for organizations.  Dailyn is the Managing Director and Senior Human Resources Consultant for Vantaggio HR, Hawaii.  Vantaggio HR is a boutique HR consulting firm with corporate offices in California.  She is a graduate of the University of Oregon and the University of Southern California.

For more details on this event: Register Here




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